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Color Is  All  About  Skateboarding, The Madness, And The Excitement Of Life In A Big City. Launched In 2008 Right In The Middle Of The Greek Economic Meltdown, The Infamous Underground Skate Shop Of Downtown Athens, Is The Proof That Where There Is A Will There Is A Way. 100% On Top Of Our Game And Always Here with Tons of Love For Absolutely Everyone. 7 Days A Week All Year Long, We Are Also The Ones To Blame For The Craziest Parties And Biggest Events Of The Greek Skateboarding Scene And Beyond. Pour In The Mix The Most Charismatic Team Of Characters, On And Off  The Damn Wood And You Might Get Close To The Idea. You Are Always Always Welcome In. Owned And  Operated Strictly By Skateboarders. Since Today. Together We have it All.